top of page
SchoolSupplyBanner.jpg
Edukit_Logo_white.png

School Supplies in a Kit - Now that’s Smart!™

Rebranding a Retail Startup for National Scale

Original Data

PML_UserBase_Before.jpg

Redesigned Visual

Slide2.webp

Before and After Rebrand

Logo Before

LogoBefoe_pml.png

Social Media Templates Before

PML Before and After3.webp
_edited.jpg

Website Before

PML_Logo_Full_RGB_BayberryColor_HZ.png

Logo After

Social Media Templates After

PML Before and After4.webp
PML Before and After2.webp

Website After

EduKit, an online retail store of customizable school supply kits, started as a garage-based business with a smart solution: pre-kitted school supplies tailored to each school’s specific requirements. As the business grew, they recognized that their generic branding—while enough to get them off the ground—was holding them back from reaching a broader audience.

​

EduKit partnered with me and my team at Copilot Creative to create a cohesive, timeless brand identity that reflected their values and earned customer trust.

​

The results were immediate and measurable: a 300% increase in their customer base right after launch. Today, EduKit has scaled to serve thousands of customers across the country and now operates out of a state-of-the-art warehouse with multiple fulfillment centers.

​

​Deliverables:​

  • Creative direction

  • Logo design

  • Business card, letterhead, order forms

  • Custom mailer with promo code

  • Information packet

  • Posters and postcards

  • Tradeshow display

  • Website design and development

  • Custom illustrations 

Logo Before

Logo After

Edukit-Collaterals4.jpg

© Copyright 2026, Angie Durbin. All rights reserved.

bottom of page